Phone: (617)-956-4025
98 North Washington St. Suite 303 Boston, MA 02114

Social Media & Online PR

Are you in on the conversation?

“57% of people talk more online than they do in real life.”

-Alex Trimpe via Ogilvy – February 21, 2011, ThinkQuarterly, Google

You have a Facebook and a Twitter account, but are they engaging your audience and driving traffic to your sites and outlets? UpWord extends its expertise in search into social media to ensure that your efforts gain maximum exposure and exist seamlessly as part of your larger search and marketing campaigns. Social media continues to play a bigger role in SEO and offers exciting opportunities for optimization. Social media is a great method of building ‘authority’, and your efforts need to be optimized in order to stay relevant.

The street is no longer one way: the user now has the ability to populate your site and profiles with content and opinions, and search engines are forced to take notice. Strong activity on social media now powers SEO results. Additionally, a strong social media presence in search gives you not only depth but breadth, ensuring that people can find you on a number of different outlets when searching for your company, making you own that first page real estate for your name. No one knows your business better than you do, so UpWord creates a collaborative partnership to help you develop quality content for social that will in turn boost SEO rankings. Search marketing is now a social animal, let us help you get it under control.

Social Media Services

  • Integration of Sharing Buttons
  • Content Mapping across Platforms
  • Engagement Tracking & Reporting
  • Google + Profile Creation
  • Facebook Advertising
  • Twitter Advertising
  • Content Development Planning
Interested in learning how a social media strategy can bolster your visibility?

Contact our sales department at sales@upwordsem.com or call 617.956.4027