UpWord Goes Coast to Coast and is Now Part of BusinessOnline of San Diego, CA

Robert Cavilla UpWord News Leave a Comment

It’s official! UpWord is now part of BusinessOnline, a San Diego based award-winning digital marketing agency. As part of BusinessOnline, we not only increase our national presence but also our infrastructure, service offerings, and talent pool. The team here in Boston couldn’t be happier for this exciting new partnership. Please read the official press release below, and, as always, feel …

Robert CavillaUpWord Goes Coast to Coast and is Now Part of BusinessOnline of San Diego, CA

Boston Graphic Design Internship

Brian Kavanaugh Digital Marketing, UpWord News 4 Comments

We are excited to announce our Design for Marketing Spring/Summer 2015 Internship! Boston is full of students, namely, creative students. We’re looking for one of the better ones to walk into our downtown office and dip his or her toes into the creative marketing pool. If you are such a student, or have such a student’s best interests in mind, please read …

Brian KavanaughBoston Graphic Design Internship

UpWord Announces First Ever Blizzard Sale

Brian Kavanaugh On Page SEO, Organic Search, Uncategorized, UpWord News Leave a Comment

Albert Camus said that “In the midst of winter, I found there was, within me, an invincible summer”. It sounds so nice. But here in Boston, at UpWord, we have looked within ourselves, and have found not an invincible summer, but aching backs, grey skies, and defeated attitudes. In that spirit, UpWord is moderately enthused to announce the Please No …

Brian KavanaughUpWord Announces First Ever Blizzard Sale

Digital Brief: 1/21 – 1/28

Brian Kavanaugh Blog, Content Marketing, UpWord News, Your Digital Brief Leave a Comment

1. Google Sending Mobile Usability Warnings Google is sending warnings to Webmasters with bad mobile experiences. Yeah, and? This may be a signal that a new mobile-based algorithm is in the works. Mobile experience should already be a high priority for sites, but these warnings underline that importance. Better to put in the work now and avoid the risk of …

Brian KavanaughDigital Brief: 1/21 – 1/28

Digital Brief: 1/12 – 1/16

Brian Kavanaugh Blog, UpWord News, Your Digital Brief Leave a Comment

1. New Twitter Video Twitter will soon unveil a video feature in which users can shoot, edit, and post video in-app. Yeah, and? Video is now ubiquitous on social media, and increasingly easier to create. As a result, it’s easier to plan and generate ideas for video. Twitter is likely modeling this feature to some degree off Instagram video, which …

Brian KavanaughDigital Brief: 1/12 – 1/16

Digital Brief: 1/1 – 1/7

Brian Kavanaugh Blog, UpWord News, Your Digital Brief Leave a Comment

1. Promoted Pins on Pinterest Pinterest opens up promoted pins to all advertisers. Yeah, and? Initial results with select partners saw advertisers get approximately a 30% bump in earned media as a result of the campaign. Pins can be targeted based on age, sex, location, and interest in pin boards. This will be particularly enticing for brands with a large …

Brian KavanaughDigital Brief: 1/1 – 1/7