About: Robert Cavilla
Website:
Profile:
As a Managing Partner and Co-Founder of UpWord Search Marketing, Robert Cavilla is responsible for UpWord’s overall growth as a leading search engine optimization and marketing company. Primary responsibilities include product development, strategy & innovation, and managing key partner and client relationships.
Robert has worked hands-on with a variety of clients large and small to develop successful SEO and SEM programs including NordicTrack, Dana Farber Cancer Institute, FUJIFILM, Simon & Schuster, Pearson Education, and more. Robert’s direct experience managing search programs since 2000 has helped him develop strategic partner and client relationships and grow UpWord Search Marketing as a company. Robert is an active speaker about Search Engine Optimization and Marketing at local and national events for organizations such as BIMA, MITX, Nielsen Norman Group, and PMAI.
Prior to co-founding UpWord, Robert was Business Development Research Manager at HookMedia an online advertising agency, and has previous experience in publishing and direct marketing as Director of Operations at Medical Publishing Associates. Robert received a B.A. in Environmental Studies from Connecticut College.
Posts by Robert Cavilla:
- 3 Holiday Digital Marketing Strategies You Still Have Time to Address (November 14, 2012 - Blog&Local SEO&Mobile Search&Social Media)
- What if Google Charged for Everything? (August 14, 2012 - Blog)
- Why your Company Needs a Google Plus Page (April 5, 2012 - Social Media)
- Google to Crack Down on SEO Over-Optimization (March 20, 2012 - Industry Updates&On Page SEO)
- Copywriting (March 7, 2012 - Upword News)
