
Google, ASK,and now Yahoo and MSN are incorporating their own versions of “Universal Search” into the organic search engine listings. The last time you did a search did you see videos in your listing? Maybe you saw images, new listings, product listings- if you searched for a local business maybe your entire organic page above the fold showed map locations. The Search Engine Results Page (SERP) has changed in an effort to provide searchers with more than just web links. Is it good or bad? That depends on what you are looking for as a searcher. Regardless, it is here to stay. So as a marketer it is essential that your Search Engine Optimization programs not only address your web pages but your “web elements."
UpWord’s SEO services also address Universal Search as it pertains to your business:
• Video Optimization
• Press Release & News Optimization
• Product Listings
• Image Optimization
• Local Search Optimization
• Event Listings
And more…
Interested in learning more about Universal Search?
• Contact our sales department at sales@upwordsem.com or 617-956-4027