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April 2008 – New Web Site Launched!
UpWord Blog
Time for Optimization or Time for Blogging? An industry trend.

The concept of Search on the web is always changing.
How people search. Why people search. And, of course, what people search. But the one thing that hasn’t changed is the fact that people search. Search engine query activity reached an all-time high in 2007 as the number of annual search queries increased 30% to over 35 billion* searches in the U.S.
Search engines are the leading vehicle for generating traffic online. And the impact of search engines continues to grow as the industry matures and branches out into other media formats such as consumer generated media and social media. Internet users aren’t just looking for products and services anymore, they are looking for information and entertainment as well. And Search is where it all begins.
UpWord Search Marketing has been increasing the search visibility for its clients since 2001. Our services and strategies have evolved along with the industry, positioning UpWord as a leader in all aspects of Search Marketing including Organic Search and Paid Search. Our long-term, ethical approach to building Search exposure has resulted in generating highly qualified traffic to our clients’ web sites.